I. Introduction
Following the revolution in personal computers and the Internet, cloud computing, as the representative of the third wave of informatization, is coming to us [1]. Meanwhile, education has entered a new era of reform, and the individualized development of higher education is imperative. For colleges and universities, the main role of the library is to provide literature and information resources for teaching and scientific research to meet the information needs of their teacher and student users [2]. Therefore, the rapid development of cloud computing technology has brought great changes to the traditional operation mode, and user needs of university libraries. The integration of cloud network in the sharing of resources between universities and institutional libraries can promote information exchange, and provide strong technical support for individualized services of university libraries. Technically, private data such as readers' reading behavior, identity information, personal preferences and social relations are collected, integrated, analyzed and mined online to realize the tracking service and demand forecast for readers, which has become the key for libraries to change service modes according to readers' needs and improve service effectiveness, user satisfaction and market competitiveness.