I. Introduction
The number of social media users is increasing enormously. At least 3.96 billion people across the world are using social media today, equating to 51% of the total global population. On average, they are spending 2 hours and 22 minutes using social media each day [1]. Alike, online shopping is popularizing day by day. An estimation of 1.79 billion people buys digital goods worldwide in 2019. The forecast says the number of online buyers will increase by over 2.14 billion in 2021 [2]. People on the internet are from different regions, casts, cultures, and languages. As a result, a large number of online contents are generated every day in various aspects. According to Forbes, 2.5 quintillion bytes of data are created each day at the current pace [3].