I. Introduction
This paper studies the problem of computation of archaeological potential, the assumptions made to solve it, the mathematical model used, the software implementation, and the test of the algorithm in the case study of the urban area of Pisa. We based the mathematical model on PageRank, because there is an analogy between the criteria used for attributing archaeological potential and the criteria used for assigning importance to web pages in search engine algorithms. The key issue of the computation of archaeological potential, from an abstract viewpoint, is the identification of relations among finds: the presence of a particular find near another could strengthen or weaken the probability that they will form a more complex structure, and so strengthen or weaken the archaeological potential of the area. This is exactly the criterion upon which page ranking algorithms are based, whereby each web page attributes importance to the web pages it points to (via a link) and receives importance from the web pages it receives a link from. The reader can refer to [4] for further explanations about the choice of the mathematical model, and to [8] for a general mathematical introduction to PageRank models. In the following we will consider all the archaeological data as categorised, having assigned each find to a category in order to characterize its salient features, to effectively implement the algorithm, and to make the results general enough to be applied also in different contexts (pp. 89–99, [2]).