I. Introduction
In an era of reducing attention spans and increasing content demands, the distribution of information is undergoing significant changes. The engagement rates of individuals with different forms of content has undergone rapid shift in trends which has been shown in Fig. 1. There’s demand to move press releases beyond their conventional text-based format because they are essential for official communication and are handled by organizations such as the Press Information Bureau and Media Channels. By addressing the shorter attention spans of the audience, this study aims to bridge the gap between traditional text-based reports and modern preferences, emphasizing visually appealing content. Our goal is to create a software that makes it simple to turn unattractively written press releases into interesting videos, so that communication tactics can be easily adjusted to fit consumer habits. The project acknowledges the widespread use of video and aims to streamline communication workflows through automation, utilizing Natural Language Processing (NLP) algorithms and Artificial Intelligence (AI) methodologies. By transforming press releases into visually appealing videos, the project aims to boost user engagement and addresses communication issues in the era of information technology.