Frugal innovation: Recommendations for the generalization of the concept in the Moroccan industry

An incomplete task or an unsatisfied need requires innovative solutions to overcome the expressed situation. Random answers may solve the problem temporarily or further deteriorate the situation, therefore the choice of adequate approaches in relation to the field of application is necessary. Frugal Innovation is presented as a generalist approach applicable to different fields, it is valid to be used under several natural and artificial constraints and in normal and crisis situations. The success of this approach in several countries for various applications calls for Morocco to implement frugal innovation to provide solutions to many challenges and to use it as a winning card in several fields as well as to benefit from the benefits of this approach. This article serves to: Present the frugal innovation concept and its basic principles, highlight the applications of the approach of frugal innovation, describe the recommendations for exploitation of this approach by Morocco to meet different needs and standardize this type of innovation and make it a permanent reflection to face the situation encountered. The research conducted has shown the importance of frugal innovation to be applied in different fields and highlighted relevant recommendations for Morocco to take advantage of this concept to achieve significant progress and overcome several challenges in different areas.