Disaggregation technology as a facilitator of desired behavioral change : Case of energy efficiency in Slovakia

Electricity is the essential ingredient of human race progress. But the countless advantages of our inventions are accompanied by their dark side effects. Burning the fossil fuels to generate electricity belongs to major factors causing environmental deterioration, therefore effectivity in electricity consumption is among the areas, which address the problem. Our study deals with behavior changes related to simple access to user friendly presentation of disaggregated data on energy consumption enabled by Bidgely technology. The study includes consumers from Slovakia and our presumptions are based on the recognized behavioral principles. The research consists of 2 parts. The 1st phase, where we have compared consumers’ electricity consumption before access to disaggregated data to consumption after activation of the Bidgely, has been inspired by the study carried out in California. Our aim was to confirm the trend in Slovakia as a representant of Central European Region, based on the insight, that energy consumption is strongly influenced by climate conditions. In the 2nd phase of our research, we have dived deeper into data available to examine the relation between consumers’ behavior in energy efficiency and demography factor of age.