Integration of Traditional Culture into Commodity Subject Teaching Material Innovation under Multimedia Information Technology

China is currently in a critical period of economic and social reform. In order to meet the needs of social reforms and cultivate new business talents that meet the requirements of the times, higher vocational colleges must start with teaching materials and optimize and adjust business teaching materials with the help of multimedia information technology. New teaching concepts and technologies are integrated for teaching. In view of this, this article mainly analyzes and discusses how to use multimedia information to innovate commodity subject teaching materials.