User Experience Evaluation of Shared Bikes with Intuitionistic Fuzzy Information

User experience could be considered as a comprehensive experience that includes the user's attitude towards a product or company service. The target of this paper is to provide a framework to evaluate user experience of shared bikes. Firstly, the evaluation index framework of shared bikes is established from the aspects of payment, safety problems, distribution pattern, Internet services. Then, we obtained the satisfaction scores of users on various indexes of shared bikes by means of questionnaire. We apply this quantitative result to the ranking of shared bike brands and find the difference between actual user experience and ideal user experience, so as to improve of the insufficient performance of shared bikes. The ranking of shared bike brands can be deemed to a multiple criteria decision making (MCDM) problem. The ratings of shared bikes on criteria can be expressed in the form of intuitionistic fuzzy sets(IFSs), the reason for using this form is that determining them is commonly depended on the decision maker's intuition in some situations. Finally, we analyze the data from the survey to obtain user experience evaluation of shared bikes.