An In-kind Charitable Donation System App Design Practice Driven By Social Innovation Design Concept

Afu is a mobile app enabling the public to help people in need in China. The design concepts are to promote the respect and collaboration for all charity participants, improve the efficiency of the civil donation, and making charity an activity that anyone can get involved at any time. Using the means of "problem solving + meaning construction" from social innovation design, this paper sorts out the problems in the development of charity and the social values that need to be constructed. Using the means of "collaboration generates value" and "building appropriate social relations for all stakeholders" to guide the roles design and collaboration rule design of Afu charity service system. In Afu, at the same time of solving the problems in charity such as lack of trust, poor information and difficult to help poverty people's daily life needs, we build the social values of donor satisfaction, trust, active participation and respect of the beneficiaries, and expand the social influence of charity.