Rationalization of Professional Orientation of a Person According to the Needs of the Business

Nowadays most higher educational establishments do their best to encourage the university entrant to make him/her take advantage of their services. When choosing their professional future the university entrants take into consideration the specialties included into the education standards and not the posts. Thus, there is no relationship between the consumer's choice and the needs of the business. The paper proposes an instrument enabling an entrant to make a rational choice of the future profession according to the needs of the labor market. From the point of view of rationality, low educational pragmatism of a person results from incorrectly posed purposes and chosen methods for their realization. The identification of the person's educational needs and the employer's needs for personnel revealed a multifold excess of the number of posts and staff positions in comparison with the number of specialties. This circumstance is the main proof of the possibility to make the List.