Application of "Cloud Media" in Entrepreneurship Education in Heilongjiang Universities

As the main way of opening up China's social economy in the new period, "The Belt and Road Initiative" not only improves the development level of China's economy, but also promotes the economic cooperation between China and the countries along the line. In recent years, with the continuous promotion of "The Belt and Road Initiative" construction, the relevant state departments have also paid great attention to the reform of structure and the education of innovation and entrepreneurship. On the basis of the concept and development of the "cloud media" platform, the advantages of applying the "cloud media" platform in the implementation of innovation and entrepreneurship education in Heilongjiang colleges and universities are analyzed and explored. Through the analysis and summary, the "cloud media" can promote the effectiveness of the innovation and entrepreneurship education of college students.