A Study on the Influencing Factors of Individual Internet Behavior in China

Currently, the impact of Internet use on people is everywhere. Based on the data of CGSS2017, this paper uses descriptive analysis, correlation analysis, variance analysis, regression analysis and other methods to explore the factors that affect individual network usage in the information age. According to research, the stronger an individual is under pressure from society, family, etc., the more inclined they are to escape reality and seek spiritual comfort in the virtual world. The analysis results of this problem can provide individuals and society with positive guidance for healthy development, so that each individual in the midst of major changes can make good use of the Internet as a tool and make it a sharp weapon in their own career development.