Research on the Intervention Mechanism of Online Social Anxiety among College Students Based on Big Data

Online social anxiety refers to individuals' perception of negative interpersonal experiences in social media interactions. In order to study the intervention mechanism of online social anxiety, a hypothesis was proposed using individual emotional intelligence as the independent variable, online social anxiety as the dependent variable, and core self-evaluation as the mediating variable. And SPSS22.0 software, AMOS210 software, and MPLUS7.0 software were used to process and analyze data from 563 college students to verify hypotheses. The results show that (1) College students are experiencing high levels of online social anxiety. (2) There exists a substantial correlation between emotional intelligence, core self-evaluation and online social anxiety. Online social anxiety is negatively associated with core self-evaluation and emotional intelligence. Moreover, there exists a positive correlation between emotional intelligence and core self-evaluation. (3) Emotional intelligence associated with Online social anxiety (p<0.001) mediated by core self-evaluation (proportion of effect mediated = 55.88%). Specifically, the emotional intelligence of college students has a direct impact on online social anxiety and also exerts an indirect influence through the mediating effect of core self-evaluation. Finally, some solutions targeted at the problem of online social anxiety among college students were proposed.