Industry 5.0: Digital Technologies in the Performance Management

The paper deals with the results of performance management research in the companies of Ukraine. The level of digital technologies impact on the efficiency of the company's employees was illustrated. Business has become an active participant in numerous technological and innovative changes. To achieve competitive advantages through the use of human potential, companies use performance management. In addition, it will ensure the guest experience and offer positive lasting experiences. At the same time, global trends towards the digitalization of social relations have increased the need for the implementation of possible intelligent systems both in management business processes and communications, and in services. The objective of the paper is to map the prerequisites and possibilities of using digital technologies in performance management in Ukrainіan companies. The study conducted a survey of managers of large companies to determine the factors influencing the performance management system in the context of military operations based on the modification of the PEST analysis and SWOT analysis methodologies. The article proves the hypothesis that the development of performance management positively depends on digital technologies usage in business processes and proposes a system of technologies and tools for managing the performance of companies. The challenges of using performance management in Ukrainіan companies under martial law are investigated. Thus, this study is relevant both for scientific study and has practical value