I. Introduction
A dividend announcement is a corporate action made by a corporation to determine the distribution of profits to investors. This announcement triggers a market reaction that is reflected in stock price changes around the dividend announcement period. Investors consider a company's corporate actions as a factor when making investment decisions. This is done to attain rational analytical results and invest in the right stocks. Investors will weigh the size of dividends distributed by the company each year. Companies that announce dividends higher than the previous years may attract more investor interest and cause the stock price of the respective company to rise around the announcement date. The price difference caused by stock price changes on the announcement date results in abnormal returns.