Managing Talent in the e-commerce Industry: Case from Indonesia

In early 2020, the COVID-19 pandemic in Indonesia changed how people lived and worked, and customer demands and needs continue to change. including how people make transactions that increase digital transactions. E-commerce sales have increased by 25%, according to IdEA, which will affect employee workload and job satisfaction during the pandemic. This research examines how remote working affects job satisfaction in the Indonesian E-Commerce industry. 200 Indonesian remote workers were surveyed quantitatively and analyzed using Smart-PLS software. The study found that remote workers from e-commerce companies in Indonesia had a positive and significant impact on job satisfaction and work-life balance. Workload negatively impacts job satisfaction and work-life balance, while work-life balance positively impacts job satisfaction. This study shows that working remotely can help you balance work and life. This paper provides practical implications for increasing job satisfaction for organizations to be used by HR or leaders to make decisions and needs, such as communication facilities and remote worker discipline.