The application of painting language in visual communication design

Visual communication design creates images, and the viewer gets the corresponding information by touching the images. In the process of conveying images, the generation, transfer and acquisition of vision are based on images. Also derived from visual research, clothing design and environmental art design, product design are all aimed at creating and producing goods, while visual communication design is mainly to transmit visual information, create graphics and transmit graphics. The application of painting language in visual communication design is a research field that studies how to use the artistic skills and elements in painting to create new forms. The main purpose of this study is to analyze how to apply painting skills to visual communication design, for example, using color, composition or texture as a communication tool. Although this technology has been used since ancient times (as evidenced by the works of artists such as Michelangelo), in the 20th century, it became more popular among painters such as Pablo Picasso who were famous for their experiments in color and shape.